Comment moderation

Instagram comment moderation tool

ReplyMint is an Instagram comment moderation tool that auto-hides spam and scams and flags buyers. It hides spam, scams and hate on posts and ads in seconds, without keyword lists. Powered by MintSense, it understands the meaning of each comment, including competitor mentions and scam links, so it catches what filters miss and leaves real buyer questions alone.

Start free, no card required

Add auto reply to your inbox →

See buyers first in the same inbox

Moderation is only half the job. ReplyMint ranks buyer-intent comments at the top of your queue, drafts replies in your brand voice, and logs every hide and restore so your team stays in control. Brands that handle hundreds of comments a day use automation so spam never buries buyers.

Connect Instagram & Facebook

Link your accounts through Meta's official API. Comments and DMs land in one inbox in about eight minutes.

See buyers first

MintSense ranks comments by buyer intent so pricing and availability questions surface before praise, spam, or off-topic noise.

Reply and confirm the sale

Send moderation-safe auto-replies when MintSense clears the thread, or review first, then see what your answered buyers are worth on your dashboard.

Need DM-first workflows too? See the Instagram DM sales tool.

What does ReplyMint moderate?

MintSense AI classifies every comment before it reaches your audience. Here is what it catches automatically.

Spam

Follow-for-follow bots, irrelevant promotions, and repetitive low-quality comments.

Hate speech

Offensive, discriminatory, or toxic language targeting your brand or your customers.

Scam links

Phishing URLs, fake giveaways, and malicious external links posted in your comments.

Competitor mentions

Unsolicited competitor promotions posted to undermine buyer trust in your content.

Adult content

Explicit or sexually suggestive comments that are inappropriate for your audience.

Off-topic promotions

Unrelated product or service shout-outs that clutter your comment section.

How MintSense decides what to hide

Comment arrives

The comment posts on your Instagram or Facebook content. ReplyMint receives it instantly via the Meta Graph API.

MintSense read

MintSense reads the full comment in context: post type, prior thread, account signals, and intent and safety scores.

Threshold check

The score is compared against your moderation sensitivity setting. Auto-hide, hold for review, or pass through.

Audit log entry

Every moderation decision is written to your audit trail, visible and reviewable, and hidden comments can be unhidden at any time.

Moderation on ads and organic posts

Organic posts & Reels

MintSense moderates comments on all your organic Instagram and Facebook content: feed posts, Reels, Stories replies, and carousels. Spam and toxic comments are hidden before your audience sees them.

Instagram ads

Ad comment sections are high-stakes. You are paying to amplify that content. ReplyMint moderates Instagram ad comments through the same Meta Graph API, protecting your conversion rate from spam and negative pile-ons that erode buyer trust.

How to moderate Instagram comments manually vs with a tool

Instagram's own tools are enough for a small account. Once comments outpace what you can read, or you run ads, a tool does the reading for you. Step by step for the manual way: how to hide comments on Instagram.

By hand, with Instagram’s tools

Hidden Words filters comments that contain words you list, and you can limit who comments, turn comments off on a post, or hide and delete one at a time. Hidden Words does not cover ad comments, and spammers change their wording faster than you can update a list.

With a comment moderation tool

ReplyMint reads every comment on your posts and ads as it arrives, hides spam, scams and hate by what they mean, and logs every hide so you can unhide in one click. Buyer questions stay visible and come to you first. Automatic hiding is on paid plans; the free plan flags comments so you can try it.

Instagram comment moderation tools compared

The main options, and who each one suits. Full reviews with pros and cons are in the best Instagram comment moderation tools.

Tool	Starts at	Best for
ReplyMint	Free; Solo $59/mo	Brands that sell on Instagram, Facebook and Threads
CommentGuard	$29/mo, by comment volume	Meta-only moderation and AI replies
NapoleonCat	$89/mo	Teams that also want scheduling and reports
Respondology	From $999/mo (Basic, billed annually)	Enterprise accounts that want human moderators
BrandBastion	Quote only	Enterprise brands that want a managed service
Arwen	Quote only	Large brands across several networks

Competitor details last verified: September 2026. Pricing and features change, so check each vendor's site before buying. Head to head: CommentGuard, Respondology, BrandBastion, Arwen, NapoleonCat.

AI moderation vs keyword filters

Keyword filters require you to predict every phrase a spammer might use. MintSense understands meaning. For the full brand guide, see AI comment moderation for brands.

Feature	MintSense AI	Keyword filter
Setup time	First scan in 2 minutes	Hours of rule-building
Catches new spam patterns	Yes, learns from context	No, misses unknown phrases
False positives	Low	High
Understands intent	Yes	No, word matching only
Works on ad comments	Yes	Depends on tool
Maintenance required	None	Ongoing list updates

Add auto reply with buyer intent detection → Instagram auto reply

Frequently asked questions

How do I moderate comments on Instagram?

Instagram's built-in tools let you filter comments with Hidden Words, limit who can comment, turn comments off on a post, and hide or delete comments one at a time. That works for a small account. Once you get more comments than you can read, or run ads, a comment moderation tool like ReplyMint reads every comment as it arrives, hides spam, scams and hate automatically, and brings buyer questions and complaints to you.

Does ReplyMint hide comments automatically?

Yes. MintSense AI reviews every comment as it arrives and automatically hides spam, hate speech, scam links, and toxic content, with no keyword list or manual rule required.

Can I review hidden comments before they are permanently deleted?

Yes. Every moderation action is logged in your audit trail. Hidden comments are reviewable and can be restored if needed.

Can I moderate comments on Instagram ads automatically?

Yes; ReplyMint moderates comments on ads and organic posts through Meta's official API, on all paid plans.

How do I bulk hide bad comments on Instagram?

ReplyMint hides spam, scams, and hate automatically as they arrive; every hidden comment is logged and can be restored.

Does it work on Facebook and Threads too?

Yes, Instagram, Facebook, and Threads in one inbox.

What happens if a legitimate comment is hidden?

You can review and restore any hidden comment from the audit log. MintSense is tuned to minimise false positives, but the override is always available.

Is there a keyword blocklist I need to maintain?

No. MintSense uses AI intent and safety classification, not a list of blocked words. It understands context, so it catches what filters miss without flagging legitimate comments.

Protect your comment section before the next post goes live

No keyword lists. No manual rules. Connect your Instagram and Facebook and MintSense handles moderation from day one.

Start free, no card required