Features
Protect your brand and convert your buyers, built for brands selling through social
What ReplyMint covers
Comments and DMs on Instagram and Facebook, organic and promoted, in one buyer-first workspace. Built for solo brands up to DTC brands and brands on Instagram who can't afford to miss a buyer in the noise.
Buyer-intent inbox for Instagram and Facebook
This social commerce inbox works like an Instagram comment management tool and an Instagram DM sales tool in one place. Every comment and DM across Instagram and Facebook lands in one queue, then buyer intent is scored so your team replies to the right people first.
- Real-time comment and DM detection
- Buyer intent scored for every message
- Filter by buyer / question / general in one click
- Zero delay. Messages appear as they land
- Instagram, Facebook, Threads, and WhatsApp inbound, in one view
how much for the red dress?
want 2, available in XL?
love this look 🔥
gorgeous! love your style
Based on your products & brand tone
Hi @sarah_styles! The red dress is $89. Free shipping on 2+ units, same-day dispatch. DM me to confirm your order! 🛍
Hey! 💕 Red dress for you both = $89 each + FREE shipping. Same-day dispatch! Want me to reserve 2? Just say go! ✨
Replies that sound
like you.
ReplyMint learns your brand tone, your products, your pricing, and your FAQs. Every suggestion, whether it's a comment reply or a DM, is specific, personal, and ready to close.
- Two suggestions per buyer message
- Works for both comments and DMs
- Uses your actual products, pricing, and policies
- Matches your chosen tone: casual, warm, or professional
- One click to edit, one click to send
MintSense Flash Engine v1.1
MintSense Flash Engine v1.1: how it works
Every comment and DM that arrives in ReplyMint passes through a single fast analysis called the Fusion call, powered by Gemini 2.5 Flash. It reads the message text, your business context, and post caption when available, and produces a complete classification in under a second.
What MintSense reads
- Message intent: what the person actually wants
- Sentiment: positive, neutral, or negative
- Safety: harmful content, severity, risk labels
- Sarcasm: catches what keyword tools miss
- Thread context: previous messages and nested replies
Four intent buckets
- Buyer: pricing, availability, purchase intent
- Question: product, shipping, policy queries
- Spam: harmful, unsafe, or irrelevant content
- General: praise, engagement, light interaction
Confidence scoring
- Score from 0–100 on every message
- Reduces for safety issues, spam, sarcasm, unclear intent
- You set the threshold. ReplyMint only acts when certain
- Spam and blocked content bypass threshold automatically
vs keyword tools
- ManyChat: if word X → action Y
- ReplyMint: reads meaning, tone, risk, context
- No lists to maintain. Works on slang, emoji, mixed intent.
Comment Moderation
Brand protection built into your inbox, not a separate tool.
ReplyMint gives you full control over what stays visible on your posts. Like, hide, or delete any comment directly from your inbox. Actions reflect on Instagram, Facebook, and Threads instantly. Configure auto-moderation rules once and let MintSense enforce them.
Manual actions, available today
- 👍Like comments: one click, reflects on Facebook instantly
- 🙈Hide / Unhide: remove from public view, reversible anytime
- 🗑Delete: permanently remove with confirmation dialog
- @@mention: Facebook replies auto-tag the commenter
- Full audit trail: every action logged with timestamp
Auto-moderation rules, configure now
- Auto-like positive sentiment comments (Facebook)
- Auto-hide spam comments
- Auto-hide negative sentiment comments
- Auto-hide hate speech
- Auto-delete hate speech (with confidence gate)
- Confidence threshold slider, 0.0 to 1.0
- Platform scope: Instagram, Facebook, Threads, or all
Auto-moderation reads MintSense classifications, with no keyword rules required. Spam and blocked content bypass the confidence threshold automatically.
Confirm the sale in one tap
After you reply, in comments or DMs, mark it as a confirmed sale. ReplyMint logs buyer count, revenue, and reply speed automatically.
- One-tap sale confirmation
- Revenue tracked in real time
- Reply speed metrics
4 numbers. No noise.
Your dashboard shows Buyers · Replies · Sales · Revenue. That's it. You always know exactly how your messages are converting.
- Buyers identified this month
- Replies sent
- Sales confirmed · Revenue tracked